"Failing was not an option": the Israeli army, women & driverless cars

When you ask Ety Zohar what fascinates her about automated driving, she thinks back to her childhood and the science fiction books she used to binge on. "It's like all the books I read as a child are suddenly being brought to life. It's a revolution," she says. A revolution that Zohar finds herself right in the middle of – because she is actively shaping it. Ety Zohar works as senior project manager at Innoviz, a thriving Israeli start-up company that is developing LiDAR sensors – a technology considered crucial for autonomous driving to prevail.