How IoT and AI will Disrupt Customer Satisfaction Measurement

For example, Acme Motorcycles (a hypothetical electric motorcycle manufacturer) discovered via AI that if it could get a prospective customer into a showroom and get them on a test drive then there was strong chance they would purchase the bike. Velocity data sent from the motorcycle test-drive experience in real time to the dealer and then pushed into the CEP engine indicated that if a customer drove the bike at over 50 MPH then the likelihood of purchase increased 10%. When the customer returns from the test drive, if the dealer's analysis dashboard shows that the customer is in "neutral" state, then the dealer would be provided with a recommendation to advise the customer to go back on the road and try the bike on the highway.