CES Isn't About the Gadgets

One of the most enduring views of CES happens to be one of the first things anyone sees there. You squeeze through the crowds of businessmen, hangers-on, and professional conference-goers, and push through the doors of the Las Vegas Convention Center. You walk down the hallway that's somehow already filthy, even though the show started just 16 seconds ago, and you look to your right. You can't help it: It's impossible to not notice LG's preposterous array of 112 TVs that covers the walls and ceiling just outside its hangar-sized booth. Each high-def set moves and changes and glows bright enough to send your retinas running out the back of your head.