AI buttons are being forced into your tech, whether you want it or not

Fortunes are being made on that interest, in a way hauntingly reminiscent of the crypto boom and subsequent bust. And absolutely everyone wants to get in on the former and avoid the latter. "Everyone" in this case includes pretty much every possible technology company. While OpenAI is at the center of this particular gold rush, and Nvidia is selling the shovels to digital forty-niners, more conventional players aren't resting on their haunches. As happens with buzzwords, it's quickly becoming diluted -- every new PC is an "AI PC," which means very little for actual users.