How Machine Learning Solves Real-World Problems

Machine learning (ML) represents one of the keys to thriving in the modern age of big data. Consider "just how big" big data is for most organizations. Even small and medium-sized businesses (SMBs) deal with multiple data sources such as CRM tools, social media feeds, and transaction platforms. That's not even including internal data from HR platforms, submission forms, emails and media, and cloud-based tools that transmit metrics. All of that data means that unprecedented levels of insight are possible, but only if an organization can get a handle on the massive amounts of relevant data it has access to.