Amazon's Alexa wants to rule your world

Upon visiting Berlin's IFA2107 -- Germany's answer to CES -- recently, there was one word I kept hearing: Alexa. In the consumer hardware space, it's a great time to be Amazon, if the sheer number of hardware companies jumping on the Alexa bandwagon are anything to go by. Only today it was revealed that Amazon is working on a pair of smart glasses integrating Alexa, intended to look similar to regular glasses with bone conduction technology to allow the user to engage with Alexa without having to wear headphones. Amazon is also working on an Echo connected camera system that cannot only keep a look out for intruders but also Amazon-delivered packages. During the IFA conference, a number of companies made their own Alexa announcements.