A Must-Read Guide for U.S. Chatbot Marketers – Chatbots Magazine

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Chatbots represent a new and different kind of relationship with consumers. Unlike a website, you can reach out to the customer directly. But unlike email, an ad, or almost any other direct marketing tool, with chatbots the customer is the one who gets to control the time, length and frequency of the connection. Now, there is a two-way relationship being built between the brand and the customer. I've been in business development for many years.

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