How Artificial Intelligence Can--and Can't--Fix Facebook

The strategy will require Facebook to make progress on some of the biggest challenges in computing. During two congressional sessions last month, CEO Mark Zuckerberg referenced AI more than 30 times in explaining how the company would better police activity on its platform. The man tasked with delivering on those promises, CTO Mike Schroepfer, picked up that theme in a keynote and interview at Facebook's annual developer conference Wednesday. Schroepfer told thousands of developers and journalists that "AI is the best tool we have to keep our community safe at scale." After the congressional hearings, critics accused Zuckerberg of invoking AI to mislead people into thinking the company's challenges are simply technological.