Meet the Humans Behind College Chatbots - EdSurge News

From faculty who deliver classroom lectures to copywriters who create recruitment brochures, colleges employ plenty of professional communicators. These roles often shift as institutions adopt new technologies to better convey information to students. Accordingly, the spread of communication tools powered by artificial intelligence has created a new kind of higher ed job: college chatbot writer. These are the wordsmiths who craft dialogue for chatbot "scripts," the curated conversations that unfold when algorithms correspond with humans. In selecting words, images and emojis, writers not only deliver information, but also establish the voice, identity and character of a college chatbot.