You Scared, Bro? Maybe Your Autonomous Car Should Ease Your Fears

Most people surveyed about autonomous are comfortable with the technology and yet billions continue ... [ ] to be invested in the technology. In a recent survey by Myplanet of various technologies, "autonomous driving" came in as the most uncomfortable of the thirty-five technologies at 66.8% of the Americans surveyed. To put that in perspective, one of the technologies near the middle of the pack was "surgical robot" at 42% negative, which translates into "I'd rather your'bot cuts me open than have it drive me to the corner store." As summarized well by Jason Cottrell, Myplanet CEO, "Customers have made up their minds about autonomous driving and it's skewed heavily to the negative." Other studies, in fact, corroborate that level of fear (e.g.