AI-related copyright losses cost celebrities up to 4.5 billion, study says

Such AI-generated content attracted approximately 335 million views on social media, resulting in financial losses estimated at ¥2 billion to ¥4.5 billion for celebrities and artists, according to the study. The estimated losses were calculated based on licensing fees related to using a person's likeness or voice, as well as the advertising value of view counts. However, the nonprofit added that the "actual financial losses might be significantly larger than the estimate," as the calculation only covered cases they were able to find. Only 1.1% of companies said they had guidelines on how to deal with these violations. Some 52% said they were "currently considering" options, while the rest had no plans as of date.