Automatic Insights: How AI and Machine Learning Improve Customer Service

Artificial intelligence, or AI, allows computer systems to automatically recognize and perform certain jobs that formerly would have required human intervention. If you've ever loaded a new image into the photos application on your computer and had it instantly recognize the faces of every person there, you've seen the power of AI on display. Machine learning, on the other hand, takes things one step farther and allows computer systems to essentially learn and improve from experience -- without necessarily being programmed to do so. Using the same example as above, say you load an image into the photos app and tag a photo of yourself and your significant other. When you load another photo featuring the two of you into the app a few weeks later, it will nstantly recognize you and display your names -- without you doing anything manually.