Global Big Data Conference

Using dotData, an automated machine learning vendor, one of the largest insurance firms in Japan built out an AI platform that provides a personalized experience to customers. Mitsui Sumitomo Insurance, one of the largest insurance firms in Japan, began the process of digital transformation several years ago. The company launched multiple projects, and continues to start new projects, to send it further into the digital age. One of MSI's more ambitious undertakings is the MS1 Brain platform, an AI in insurance project to create a more personalized experience for customers. Released earlier this year, the MS1 Brain platform uses machine learning and predictive analytics, along with customer data, including contract details, accident information and lifestyle changes, to recommend products and services to customers based on their predicted needs.