Manufacturers feeling pressure to stay ahead embrace automation and AI

It's been quite a year for the B2B manufacturing business. While the ongoing pandemic caused uncertainty in some markets, it also drove many more B2B buyers online. Our recent survey found that 97 percent of B2B manufacturing businesses are feeling increasing pressure to get their products to market faster compared to just a year ago. On top of that, 87 percent of manufacturers indicated that they're facing more competition now than they did last year. Manufacturers rushing to adopt e-commerce delivery have been challenged by technological limitations and the complexities of gathering and maintaining product information for all of the new channels and marketplaces they're entering.