Rolls-Royce ditches the chauffeur in this futuristic concept car

After more than a century of building some of the most exclusive cars ever driven by chauffeurs, Rolls-Royce has found a new valet. Though the artificial intelligence system known as "Eleanor" is still just a concept, she offers a peek into how the world's most refined name in automobiles sees the ultra-wealthy getting around in the future. The technology is featured in the brand's 103EX Vision 100 concept car, an autonomous vehicle, which was unveiled in London on Thursday. "She [Eleanor] will look after you," said Ian Robertson, a BMW board member who once ran the Rolls-Royce division, and who remains close to the brand. "She will determine what your mood is like today, and then change the way the car drives, change the ambiance inside of it, maybe change the music."