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If the customer is the king, then customer service should be one of the most important things that you can do to grow your business. One HubSpot study revealed that 93% of customers are likely to make repeat purchases from companies that offer excellent customer service. On the flip side, you can lose business if you offer poor customer experience. The problem is, investing in good customer service is costly. Fortunately, AI chatbots can help you circumvent this problem.