Older music has been getting a second life on TikTok, data shows
This was the year that gen Z had their "Brat summer", or so we were led to believe. Inspired by the hit album by pop sensation Charli xcx, the trend was seen to embody all the messiness of modern youth: trashy, chaotic and bright green. But on the teenager's social media platform of choice, TikTok, a more sepia music trend has been taking root. Despite having an endless amount of music to pair with their short, scrollable videos, TikTok users have been raiding the back catalogues of artists from yesteryear including Bronski Beat and Sade to soundtrack their posts. This year set a new high for use of old tracks on British TikTok posts, with tunes more than five years old accounting for 19 out of its 50 top tracks this year.
Dec-25-2024, 14:00:13 GMT
- Country:
- Asia > Japan (0.05)
- Europe
- Ireland (0.05)
- United Kingdom (0.32)
- North America > United States (0.30)
- Industry:
- Information Technology > Services (1.00)
- Leisure & Entertainment (1.00)
- Media > Music (1.00)
- Technology: