AI in the announcer's booth

I like to watch rugby, even though I know very little about it. They rightfully believe they're talking to people who watch rugby a lot, so they feel no need to address me, personally, with rugby-for-dummies spiels that might give me an appreciation for the game. But emerging technology could soon solve my problem. Some companies are working on AI that will generate custom sports commentary, which means I could potentially tune into a streaming rugby game and listen to a human-sounding, AI-driven robot commentator that already understands my level of rugby savvy. Maybe my robot commentator will patiently explain the difference between a blood bin and a tight head.