Pachinko Prediction: A Bayesian method for event prediction from social media data

Developing automated methods to give advance warning of large gatherings of people, such as protests and social unrest events, are of interest to government agencies worldwide. With such events often being organised over online social media platforms, there exists the possibility to provide prior warning of large events solely through monitoring online data streams. Researchers have used open online data sources such as Twitter (Borge-Holthoefer et al., 2016; Agarwal and Sureka, 2016), Facebook, Tumblr (Xu et al., 2014), and Flickr (Alanyali et al., 2015) to characterise information propagation processes around protests, and have deployed machine learning methods on social media as well as blogs, news sources, and the dark web (Korkmaz et al., 2016) to predict civil unrest events. Twitter data in particular has been used broadly to monitor diverse largescale trends such as stock behaviour (Bollen et al., 2011), public opinion polling around 1 issues like climate change (Cody et al., 2015), and health characteristics (Alajajian et al., 2017). Recent studies have focussed on Twitter's role in particular in mobilisation and discourse around protest action in the United States (Theocharis et al., 2015; Gallagher et al., 2018).