DB: each gentle monster store depicts a theme, and for haus shanghai, the theme was'the giant who arrived at the bird village'.

When it comes to artificial intelligence, machine learning is retailers go-to AI use across all business types, according to Capgemini . Machine learning refers to the process of building a system where a user can feed it new information and it can process that information based on previous data the machine has received, making decisions and taking actions without being explicitly programmed to do so.The study also found that retailers are primarily using AI for consumer-facing projects. Seventy-four percent of AI use cases are for customer-facing projects, while only 16 percent are dedicated to operations. By primarily using AI for consumers, some of the newer operations models are not part of retailers' AI diets.Overall, artificial intelligence is still undeveloped within the retail space. Out of the top 250 global retailers that are integrating AI into their organizations, only 1 percent of AI initiatives have reached full-scale deployment.

Which AI applications are playing a role in automation or augmentation of the retail process? How are retail companies using these technologies to stay ahead of their competitors today, and what innovations are being pioneered as potential retail game-changers over the next decade? Innovation is a double-edged sword, and as with any innovation, results are a mixed bag. While many AI applications have yielded increased ROI -- this case study of AI in retail marketing segmentation is one example -- others have been tried and failed to meet expectations, shining a light on barriers that still need to be overcome before such innovations become industry drivers. Below are 10 brief use cases across five retail domains or phases.

Shopping has never been so easy. Gone are the days when you would have to take long shopping lists to the stores and come back home only to realize that you forgot to buy toothpaste. Today, you could just find the right one in a matter of seconds online through an online tech giant. And this dominating giant tech company that is strategically taking over the industry and growing exponentially is Amazon. The company has already established itself as a leader in the online retail space -- according to eMarketer, it was expected to account for almost half of the total U.S. e-commerce dollars spent in 2018.

On the heels of the planet's biggest technology show in CES, comes "The Big Show," otherwise known as NRF (National Retail Federation), which commences annually in NYC and is focused on what's next for the retail industry. Over the past year, Amazon received a lot of attention for the frictionless shopping technologies that it is already integrating into Amazon Go stores. The model systems to have already been accepted as the standard for future retail experiences, and with Amazon's acquisition of Whole Foods, there have been rumblings that the chain could eventually see itself go in that direction. Amazon hasn't gone without competition in that space, however. In 2018, Microsoft and Walmart made waves with a new partnership that leveraged Microsoft Azure and AI to help Walmart improve in-store experiences.

As the new-age consumer gets increasingly difficult to win over, brands and retailers are investing heavily in technology to provide their consumers with unforgettable experiences across online and offline channels. After all, the consumer of today is omnipresent. One of the most powerful ways to offer customers unique experiences is through technology. Whether you're looking to add an additional layer of convenience or an Instagram-worthy experience that will have customers asking for more, here are three technologies that can transform retail and take customer experience to the next level. Augmented reality (AR) is essentially the ability to superimpose computer-generated images over a user's view of the environment around them.

Between delivery bots, interactive screens and voice shopping, the retail landscape has no boundaries for innovation. While some of the trends we're seeing now will prove to be just trends, others will change the way consumers shop and push brands to radically rethink their customer experience. As 2019 comes to a close, it's critical to reflect on changing customer expectations as well as industry leaders who are raising the bar for everyone in the retail space. As the chief marketing officer of a software as a service (SaaS) platform for e-commerce product data, I've come across some leading trends that are likely to stick. For any marketer in the retail space, it's important to consider what these trends may mean.

In 2019, AI seems to be the word on everyone's lips and nowhere is this as important as when it comes to the finance industry. Well, because this field works with an unprecedented amount of raw data, and because of the fact that a single mistake here may cause massive losses and problems for you as an individual and your business as a whole. In other words, this is a field where there's so much at risk, which is why financial institutions need every safety measure that they can get their hands on. Still, how big of a difference can the trend of AI make in the finance industry? Let's find out by breaking down its influence on these six crucial fields.

Emerging technologies, such as artificial intelligence (AI), augmented reality (AR), virtual reality (VR) and speech recognition, are changing experiences. For better or worse, these technologies have arrived, and customer expectations are rising because of them. Starcom's Future of Connected Living research project, which took existing homes and transformed them into connected smart homes over a period of six weeks earlier this year, observed the resulting changes to behaviour of the inhabitants. It saw consumer expectations rise exponentially when living in a connected home. And like it or not, emerging tech will only increase customer expectations for better experiences from here.

TECHNOLOGY can make a big difference to retailers looking for new and interesting ways to delight customers. However, not many retail organizations have a budget to invest in technology. Quite often, retailers find themselves taking money out of other projects to invest in technology -- which is not ideal. Technology projects, especially in the retail space, often cost a fair amount of money, but organizations need to learn to see it as an investment in their future. True, retailers are already facing margin pressures and find it hard to invest in projects for the future.