10 Present and Future Use Cases of AI in Retail

Which AI applications are playing a role in automation or augmentation of the retail process? How are retail companies using these technologies to stay ahead of their competitors today, and what innovations are being pioneered as potential retail game-changers over the next decade? Innovation is a double-edged sword, and as with any innovation, results are a mixed bag. While many AI applications have yielded increased ROI -- this case study of AI in retail marketing segmentation is one example -- others have been tried and failed to meet expectations, shining a light on barriers that still need to be overcome before such innovations become industry drivers. Below are 10 brief use cases across five retail domains or phases.