Social media platforms hold valuable insights, yet extracting essential information can be challenging. Traditional top-down approaches often struggle to capture critical signals in rapidly changing events. As global events evolve swiftly, social media narratives, including instances of disinformation, become significant sources of insights. To address the need for an inductive strategy, we explore a niche social media platform GAB and an established messaging service Telegram, to develop methodologies applicable on a broader scale. This study investigates narrative evolution on these platforms using quantitative corpus-based discourse analysis techniques. Our approach is a novel mode to study multiple social media domains to distil key information which may be obscured otherwise, allowing for useful and actionable insights. The paper details the technical and methodological aspects of gathering and preprocessing GAB and Telegram data for a keyness (Log Ratio) metric analysis, identifying crucial nouns and verbs for deeper exploration. Empirically, this approach is applied to a case study of a well defined event that had global impact: the 2023 Wagner mutiny. The main findings are: (1) the time line can be deconstructed to provide useful data features allowing for improved interpretation; (2) a methodology is applied which provides a basis for generalization. The key contribution is an approach, that in some cases, provides the ability to capture the dynamic narrative shifts over time with elevated confidence. The approach can augment near-real-time assessment of key social movements, allowing for informed governance choices. This research is important because it lays out a useful methodology for time series relevant info-culling, which can enable proactive modes for positive social engagement.

An aborted armed mutiny by Wagner mercenaries exposed Russia's porous home front, shook Russian President Vladimir Putin's authority and resulted in the removal of thousands of seasoned fighters from the battlefields of Ukraine. Remedying the fallout will be costly, especially with elections looming next March in an economy worn down by almost 17 months of war and sanctions. And in a reminder of the threats Russia now faces, authorities on Monday said two Ukrainian drones caused explosions that killed two people and damaged the symbolic bridge to Crimea, the peninsula Putin annexed from Ukraine in 2014. This could be due to a conflict with your ad-blocking or security software. Please add japantimes.co.jp and piano.io to your list of allowed sites.

Fox News Flash top headlines are here. Check out what's clicking on Foxnews.com. An unidentified armed group attacked a U.N. peacekeeping patrol Monday in the Central African Republic, killing a peacekeeper from Rwanda, the United Nations said. U.N. spokesman Stephane Dujarric said initial reports indicated the U.N. patrol returned fire and killed three of the assailants. The attack happened as the peacekeepers were providing a protective presence around the town of Sam-Ouandja, in the Haute Kotto prefecture in the Central African Republic's east, Dujarric said. Peacekeepers were deployed to Sam-Ouandja last week in response to an attack on the town by an armed group, which fled after the peacekeepers intervened, he said.

Advertising, particularly online advertising, isn't a surefire way to bolster business. A report from ecommerce analytics platform Glew drives the point home: In 2015, 75% of retailers that spent at least $5,000 on Facebook ads ended up losing money on those ads, with the average return on investment landing around -66.7%. A 2018 survey of marketers by Rakuten Marketing found that companies waste an estimated 26% of their budgets on inefficient ad channels and strategies. Jaleh Rezaei, the CEO of Mutiny, believes that the problem doesn't lie with the ads themselves. Rather, she pegs it on static, templated websites that don't match the personalization delivered by ads.

"Snitch Software" Will Go Wider. "Snitch software" is a newer trend that has just started sneaking into auditing practices. In a recent example from a court case between a vendor and a consumer, the vendor placed Piracy Detection and Reporting Security Software (PDRSS) into their product to track when unlicensed software is used from an IP address. Eventually, the vendor audited the consumer and explained that their software was being used incorrectly, but the consumer argued that had not been proven. This essentially led to the vendor explaining their implemented PDRSS, which led to a privacy and permissions dispute.

Managing Marketing is a weekly podcast hosted by TrinityP3. Each one is a conversation with a marketing thought-leader, professional, practitioner or expert on the issues and topics of interest to marketers and business leaders everywhere. In this special series, TrinityP3's Anton Buchner, discusses the rise of Artificial Intelligence and the impact it is having on marketing. Henry Innis is the Chief Strategy Officer and Founder of Mutiny Group, a team of data scientists, engineers and strategists that help put the rigour and measurability back into marketing. He talks about how cloud computing and advances in deep learning models that sit within a neural network now help marketers to look forward and predict results, rather than viewing data as a retrospective exercise. Welcome to Managing Marketing, a weekly podcast where we sit down and talk with marketing thought leaders and experts on the issues and topics of interest to marketers and business leaders everywhere. To discuss this I'm sitting down today with Henry Innes. Henry is the chief strategy officer and founder of Mutiny. Now before we jump in I know your background a little bit. We met I think first when you were at Edge. It was probably my first advertising job. You've been an angel investor advisor. You've been through a couple of different agencies, VML, YNR. I think you were on the STW High Performers Programme--hotshot--years ago.

Between Walking Dead and its spinoff, Fear the Walking Dead, AMC currently has a cable ratings juggernaut on its hands. But before the network put all its eggs in the zombie basket, it was committed to developing critical darling successors to shows like Mad Men and Breaking Bad. The would-be fill-in for the latter, Low Winter Sun, got cancelled after a single botched season. But Halt and Catch Fire, a darkly lit drama following Joe MacMillan (Lee Pace), a tortured genius businessman in the fledgling world of personal computers in 1980s Texas, rebounded from anemic early ratings to earn increasingly improbable renewals for a second and then third season. And that's when the show did something pretty remarkable: It got even better.