Riding the artificial intelligence wave

Artificial intelligence (AI) has been the talk of the start-up town for a while now. E-commerce major Flipkart plans to create an AI unit called AIForIndia. Online transportation network company Ola recently rolled out an AI-based real-time tracking mechanism for passenger safety. But Unicorns and established players aren't the only ones bullish on this technology. There is a clutch of newbie ventures that have focused their business models primarily around AI. From leveraging artificial intelligence for those in search of a life partner to deploying it for curating gourmet and healthy food menus, start-ups are utilising the much-in-demand technology in the most unique ways.