Decoding Google's AI Ambitions (and Anxiety)

Anyone who's experimented with ChatGPT can get a sense of the potential of generative AI--even in the technology's earliest stages. The hype around AI was rising throughout 2022, and has reached a fever pitch today. We've seen hype cycles swell around specific technologies before. Blockchain, Metaverse, NFTs, the list goes on. It remains to be seen what tangible value is created after the heat dies down, but in the meantime, some of the world's biggest companies are taking it very seriously.