How AI is transforming the world of digital marketing - The Financial Express

Artificial Intelligence (AI) has been a hot buzzword since many years now, and for good reason. It has permeated so many aspects of our modern life that we have reached a point of accepting it as completely normal. It has changed the way we live, work, shop, learn and entertain ourselves. But its impact is not limited to just our day to day lives. Despite being at a relatively nascent stage, artificial intelligence is also transforming the way business is done across the globe.