If you can afford for your team to spend more time on critical tasks, you will always be a step ahead of the competitors that can't automate simple processes. This is why marketing automation is one of the most important aspects when it comes to saving money and time. It is important to stand on top of marketing automation trends if you want to get the most out of your marketing campaigns. Bear in mind that you have to put in at least some effort to take your marketing campaign to the next level. Use the right automation tool, do your research, talk with our employees, and follow the trends mentioned below!