Worried about ChatGPT and artificial intelligence? How Qualcomm is trying to humanize tech

For the last five or so years, Qualcomm has bet big on bringing more artificial intelligence to smartphones, laptops, vehicles, smart infrastructure and other devices in the field--or what the company calls the "connected intelligent edge." It's Don McGuire's job to tell Qualcomm's technology and artificial intelligence story in a way that's not scary. Recently, that's been harder to do. Last fall's launch of ChatGPT--a generative AI chatbot that answers prompts with polished essays, poetry, computer code and other human-like content--has thrust artificial intelligence into the public spotlight, with decidedly mixed reactions. While there's been plenty of positive hype, many people view the launch of ChatGPT--and AI overall --with a good amount of hand-wringing.