Data Analytics Key to U.S. Postal Service Digital Transformation

Over the past decade, technological innovation has advanced at an increasingly fast pace, creating both opportunities and disruptions in virtually every industry. The postal industry is no exception. According to the report, "Step into Tomorrow: The U.S. Postal Service (USPS) and Emerging Technology," the Postal Service collects massive quantities of data on an ongoing basis. A challenge is putting this data to its most valued use to improve the customer experience. Data-driven advanced algorithms and analytics can play a critical role in the design of these new, last-mile solutions.