Why Apple sees iPhone X as a 'platform for artificial intelligence'

Apple sees its mobile devices as a major platform for artificial intelligence in the future, the company's chief operating officer Jeff Williams said on Monday. Later this week, Apple is set to begin taking pre-orders for its new smartphone, the iPhone X – which starts at US$$999 and uses artificial intelligence (AI) features embedded in the company's latest A11 chips. The phone promises new facial recognition features such as Face ID, which uses a mathematical model of a person's face to allow the user to sign on to their phones or pay for goods with a steady glance at their phones. "We think that the frameworks that we've got, the'neural engines' we've put in the phone, in the watch ... we do view that as a huge piece of the future," Williams said. "We believe these frameworks will allow developers to create apps that will do more and more in this space, so we think the phone is a major platform."