Facebook data scandal: Researcher said company response just 'PR spin'

The researcher whose quiz app sparked a data scandal at Facebook said the social network's stance blaming him is just "PR spin." During an interview Monday morning with NBC's Today show, Alexander Kogan said the data he collected through the app was no different than what other researchers have done working with Facebook. "If I knew the project was going to make them upset I would never do it," said Kogan. "A lot of other developers collected way more data and cared a lot less about their relationship with Facebook." Kogan has been blamed by Facebook for inappropriately sharing user data with Cambridge Analytica, a political consulting firm, which then used it to launch targeted advertising during the 2016 presidential election.