How AI Is Changing The Online Retail Industry

Artificial Intelligence is the next big thing in tech, however it's already all around us; from the news you see on social media, to Alexa and Siri. It wasn't going to be long until retailers sunk their teeth into this new tool and trend. Retailers have been following the same steps in recent years, with enhanced websites being made more user friendly and attractive, to easier access to payment methods and now they're focusing on AI. The retailers that aren't getting on board with this from the on-set, will be playing catch-up over the next few years, that's for sure! According to Gartner, by 2020, 85 percent of customer interactions in retail will be managed by AI.