A Shortcut Guide To Machine Learning And AI In The Enterprise

Predictive analytics / machine learning / artificial intelligence is a hot topic – what's it about? Using algorithms to help make better decisions has been the "next big thing in analytics" for over 25 years. It has been used in key areas such as fraud the entire time. But it's now become a full-throated mainstream business meme that features in every enterprise software keynote -- although the industry is battling with what to call it. It appears that terms like data mining, predictive analytics, and advanced analytics are considered too geeky or old for industry marketers and headline writers.