What you need to know about voice-activated shopping - Online Shipping Blog Endicia

By the end of 2017, there will be over 33 million voice-controlled devices like Google Home and Amazon Echo in the hands of your customers. Even if you do not own one of these devices yourself, you're probably already familiar with how these devices are revolutionizing the online shopping experience. As an online retailer, you understand how important the omnichannel shopping experience is for your consumers. But have you ever considered that voice-controlled devices would become one of those channels you had to account for when creating content for your site? Here's what you need to know about voice-activated shopping as the popularity of these voice-activated devices grows.