Cyber versus Organic – What is the future of SEO in the age of Artificial Intelligence?

Machine learning and artificial intelligence are terms that any carbon-based humanoid operating in 2017 has probably heard or discussed in one way or another. What was the stuff of science fiction two decades ago is now science, and it is present everywhere. Machine Learning – type of artificial intelligence enabling computers to learn without the explicit programming to do so. It is essentially the evolution of programming, whereby millions of formulae and functions are converged to work in synchronicity and analyse masses of data. Almost like adding a trend line to a data set, on top of a data set, on top of another data set, ad infinitum.