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Many of the obituaries for Yahoo have contrasted its demise with the flourishing of Google, another Web pioneer. Why was Google's attempt to "organize all the world's information" vastly more successful than Yahoo's? The short answer: Because Google did not organize the world's information. Google got the true spirit of the Web, as it was invented by Tim Berners-Lee. I was excited about escaping from the straightjacket of hierarchical documentation systems….