Google showcases new products at I/O 2016 event, attracts more women attendees

Tech giant Google held its annual I/O developers conference I/O 2016 from May 18 to May 20. The well-known 3-day-event for developers all over the world kicked off with a 2 hour keynote by Google CEO Sundar Pichai who showcased previews of Google's latest products such as Google Assistant, Google Home, two messaging technologies Allo and Duo, and many more. Google's focus of this year's conference was on how to make people's life easier by offering them the right tools that can assist them at the right time and help them with small household tasks such as order movie tickets, make dinner reservations, check their flight tickets, etc. "Google Home is the stake in the ground in Google bringing a smart assistant into the home -- and in the bigger picture, a connected life within the future smart home that is built around their interfaces," Paul Erickson, senior analyst at IHS Technology said for TechNewsWorld. "A connected speaker is only one manifestation of that -- a Google voice interface could just as easily be part of mic-equipped smart appliances, smoke detectors, thermostats, and AV devices from different brands," he added. Trying to launch new products as a firm response to its competitors such as Amazon and Facebook, which are using Artificial Intelligence and Machine Learning to their best interest, Google is making its best to help users with household tasks so that they can in turn focus on more important things going on in their lives.