Revolutionising AI Customer Experience

Artificial Intelligence (AI) has been implemented in many major industries since the term was first coined in the 1950s. Specific applications of AI include expert systems, natural language processing (NLP), speech recognition and machine vision. In Southeast Asia where e-commerce is a big and booming business, online retailers have embraced the adoption of AI applications such as chatbots to improve the customer experience for shoppers online. In recent times, accelerated by the COVID-19 pandemic, many industries around the world are finding ways to increase efficiency and lower operating cost, including automating their customer support and call centres – for every imaginable business operation. One of the ways AI could be of assistance in automating customer service is through the use of chatbots.