Is your company failing at chatbot AI trust and transparency?

Chatbot adoption is projected to increase more than 100% over the next two years.1 For marketing or operations leaders, chances are good your organization has one or more chatbots deployed, and more in the works. But those chatbots may expose you to unforeseen risks, especially in the areas of trust and transparency. Why does this matter now? AI-infused technologies like chatbots are increasingly in the public eye and under scrutiny.2