SAP leading digital transformation through 5G

SAP is renowned for its enterprise software, providing solutions across finance, supply chain and more. Another side of its business, however, lies in advising customers on the adoption of innovative technology. Frank Wilde is a Vice President for SAP's Global Center of Excellence (COE), which serves to provide this advice and expertise. "The Global COE is designed to be an incubator to support the sales motion and create a linkage to our product organization," he explains. "We help introduce new innovations and showcase the latest aspects of our portfolio to drive new customer conversations. A core component lies in making it easier for our sales teams to learn about new aspects of our portfolio, and then turn those into customer driven conversations. We're fundamentally changing the relationship with customers to be much more customer focused and much more agile as a result."