How Flipboard Sorts Through Hundreds of Thousands of Articles Each Day

Flipboard, a news aggregation platform, is an extreme testing ground for AI recommendations, given that it features as many as 300,000 articles each day. Of the 150 people who work for Flipboard, about 40 are focused on tech, engineering and data science, which are the teams responsible for creating and monitoring AI tools. Those tools scan for contextual clues to tag articles by topic and keyword, Cora said. The platform's AI features also weed out identical articles, and block spam domains that attempt to spoof legitimate websites. AI does not manage the entire recommendation process, however.