The C2 Conference Is a Billboard For Montreal as a 'Smart Living Laboratory'

The annual C2 Montreal conference every May is widely considered to be the benchmark for corporate event design in North America, but it's actually much more than that. Inside Montreal's sprawling Arsenal contemporary art gallery this year, as reported last week in Skift, the show floor was filled with dozens of creative activations, such as networking experiences in trapeze chairs suspended from the ceiling. In a high point for the event, attendees booked more than 3,000 face-to-face meetings with each other to discuss topics of common interest via E-180's Braindate platform. Outside, a pop-up big top circus tent with 360-degree ceiling projection hosted the keynote sessions. Surrounding the tent, stacks of brightly painted shipping containers served as outdoor corporate VIP suites overlooking the dock and restaurant floating on a channel connected to the St. Lawrence River.