Machine Learning in Retail: How to Maximize the Potential of ML Aliz

For decades retail companies have been exploiting analytics within the different segments of their businesses, including marketing and operations. Such analytics are dusty, however, and have now come to an end. Traditional analytical methods are outdated; they require a lot of manual steps and the insights extracted cannot be easily generalized. Using analytics ultimately provides a low return if you include the amount of manpower needed allocating to run them. Machine learning (ML) can be viewed as an extension of analytics.