Uber Fail

Everyone knows about the fatal 2018 crash in Tempe, Arizona where an Uber SUV driving in semi-autonomous mode failed to avoid hitting Elaine Herzberg as she was walking her bike across a darkened street. This past September, 2 years later, the "backup" driver was charged with negligent homicide by a Grand Jury. The first issue I will address might seem like the biggest, but only from a marketing and stature perspective. In playing a game of who has advanced AI more than anyone else in current month, tech companies have been allowed to make broad claims in the media that help drive traffic to websites and build market share (which we might call brand politics). Fast and loose with details is par for the course, but as these companies often live from one round of funding to the next, it allows for a culture within the workforce of "just getting results."