beyond-chatbots-future-ai-marketing-customer-nick-reynolds

The key marketing question to ask of AI is: Does this application of artificial intelligence increase relevance and usefulness for the customer? Forty-six per cent of millennials with smart phones use voice recognition software today, and over 70% of voice recognition users are happy with the experience. Gartner estimates that by 2020, 40% of mobile interactions between people and their virtual personal assistants will be powered by the data gathered from users in cloud-based neural networks. How can we best initiate a broader, in-depth discussion about how society will co-evolve with this technology, and connect computer science and social sciences to develop intelligent machines that are not only'smart,' but also socially responsible?"