'We're Going to Get Better at This.' Samsung Is Still Betting Big on the Smart Home

Silicon Valley tech giants and startups alike have for years been trying to drum up excitement around Internet-connected home appliances. But despite the push from companies like Samsung, Google and Apple, consumer adoption has been slow. Only 7% of households in the Americas were estimated to have connected home tech by the end of 2017, according to research from IHS Markit. Shoppers have had good reasons to avoid smart home gadgets. They're usually more expensive than their "dumb" counterparts, they can be complicated to set up and use, and the true utility they offer can be unclear.