Anker's Genie Is Just Like the Echo Dot, Only Cheaper

Anker, the China-based accessory maker, blew up on Amazon with a simple plan: make decent-quality versions of everyday gadgets lots of people want, and sell them for less than Apple or Samsung. They don't have fancy TV ads or cool packaging, but they do have a pile of good reviews and Prime shipping. The company started with portable chargers, but now its Bluetooth headphones, portable speakers, dash cams, and Lightning cables are all among the best-reviewed and most popular products in their category. If that strategy sounds familiar, by the way, it should: It's straight out of the Amazon Basics playbook. Anker's latest Amazon-conquering move goes even further.