Warner Bros. Planning On Using AI To Decide Which Movies to Make

It seems Warner Bros. is taking data analytics out of their own hands and into those of an artificial intelligence system. The 96-year-old company has faltered in recent years due to allegations of executive misconduct and critical business mistakes. Warner Bros. has also bungled the development of some of their most valuable IPs, such as DC superhero films like Batman v Superman: Dawn of Justice and Justice League. It's no secret that Warner Bros. has struggled to catch up with Marvel at the box office, but it's surprising just how far behind they really are. Justice League, a movie that was supposed to be the pièce de résistance of the DCEU, ended up costing the studio upwards of $100 million.