Guide to Churn Prediction : Part 1 -- Gather & Clean
It's a telecommunications company that provides home phone and internet services to residents in the USA. The company noticed that their customers have been churning for a while. And this has impacted their customer base and business revenue, hence they need a plan to retain their customers. What do they mean by Customer Churn or Churned Customers? People who stopped using their home phone and internet services are known as churned customers.
Dec-17-2021, 00:30:28 GMT