Seven Guidelines to Ensure Ethical AI

The organisation of tomorrow will be built around data, and it will require artificial intelligence to make sense of all that data. Artificial intelligence is a broad discipline with the objective to develop intelligent machines. AI consists of several subfields: Machine learning (ML), a subset of AI that enables machines to learn from data. Reinforcement learning, which is a subset of ML and focuses on artificial agents that use trial and error to improve itself. And deep learning, also a subset of ML that aims to mimic the human brain to detect patterns in large datasets and benefit from those patterns.