26 Experts On How AI Will Change The Way We Do SEO

Things change pretty much on a daily basis in the world of SEO. Since the announcement of Google's AI machine learning algorithm – RankBrain – in 2015, one of the most discussed topics in SEO galleries is: With Google admitting RankBrain being one of the top three ranking factors, these discussions have become even more worthwhile. In past 3-4 months, we also saw a spike in the number of SERPed members asking the same question. And, multiple posts claiming 2017 as the year of AI and Voice Search, we think it is the right time to dive deeper to understand more about it. To get more clarity on this topic, we decided to go straight to the big guns and find out what they think about it. The responses from each expert are compiled below. Fasten your seat belts and get ready for an awesome ride. Albert Mora is the CEO and co-founder of Seolution, an SEO agency for Shopify e-commerce sites. He has been doing SEO from 1997 and has around 20 years of experience. Follow Albert on Twitter here. Since the beginning of the Internet, artificial intelligence has played a relevant role in the operation of search engines. Logically, the algorithms have been evolving, but the fundamental underlying principle remains the same: search engines want to deliver quality search results to the users. For this reason, if you want a long term sustainable SEO results, you must think about the users first, not about the search engines. Alex has more than 15 years of experience in Digital Marketing, and he is working online since 2002.